ShapeShift cryptocurrency platform has started asking customers for
personal information in what will be an increasing trend for firms to conform
to a version of know-your-customer rules. This would be an important step in
increasing the legitimacy and assets of cryptocurrency. Enhanced transparency
for cryptocurrencies is also a high priority for government regulators in
getting comfortable with the market.
https://www.bloomberg.com/news/articles/2018-09-06/bitcoin-falls-off-a-cliff-again-as-cryptocurrency-slump-deepens